Tuesday, October 30, 2012

It's a Meme, Meme, Meme, Meme World!

I've redeveloped my hubsite to pretty much just contain memes that I have created, with new ones added daily! Pretty soon I'll set up a blog to archive them, and use this page just to display my latest and favorites.

A lot of the appeal and success of Facebook, and other Social Nets, is due to memes. They are the bulk of what's shared on those networks, and thus the basis, or "currency" if you will, of much of interpersonal interactions. In other words, we surf, we see one we like, we hit share hoping some of our friends will like it and and might say so. Then we can talk. It's a large part of why we are here.

I just naturally fell into making memes gradually, and now I've turned it into a on-going activity, albeit a hobby, by giving some time and thought to it more deliberately. I've been able to realize The Meme as a particular creative artifact of our time. Like so many things that catch on in a wide-spread way, part of the reasons are obvious, others are more subtle.

Not meaning to essay on about it too much, let me just observe the obvious: the most appealing/best memes combine both words and images to present both literal and reinforcing symbolic messages. Their creation and consumption each tap both sides of the brain, integrating the whole mind cognitively. Personally, I think clearly that's the basis of their appeal. We have been conditioned to enjoy the visual, and when that comes with a written message of some sort, we're eager to accept that.

Admit it, even those of who are serious grown-up adults still enjoy a book with really good pictures to go along with the words. There was a time not too long ago that anyone that considered them self to be an intellectual would not say that out loud. But film, television, personal computing, and now particularly, the Internet, have broken that reluctance down.

I'm not saying memes are going to replace the great 'American' (or whatever) novel. I'm just saying, that's why people like memes.

They almost always draw on something familiar, creatively utilizing it to present a new message. They even often acknowledge themselves to be repetitive, cliche, and attempt to embrace that freshly each time, yielding a sense of continuity, of marking cultural evolution, in a new and fast-moving medium.

I just wanted to share a few of those thoughts about memes this morning. You never know where or in what modest things or activities you'll find value in life. Embrace it when you do.

Check it out, I call it:

It's a Meme, Meme, Meme, Meme World!

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